Why it Doesn’t Matter that Facers are Annoying

By Jacob Schjødt.

You are walking down a high-traffic street in Copenhagen minding your own business. You’re thinking about the new pair of pants you’re about to buy. But then. About 30 meters ahead. You see something that immediately provokes a feeling of mild anxiety. You decide to take a detour, and walk to the very edge of the street. But it’s too late. You have already been spotted. A friendly looking young man with long hair, piercings and a big smile calls at you. ‘Is it me, he’s calling at?’ you ask yourself – hoping the answer to be